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Rewards Terms & Conditions

All use and participation in Winn-Dixie rewards is subject to the below Terms & Conditions, which include an arbitration agreement and an existing Privacy Policy. Please review for complete program details.

Last updated 03/28/2024

What is Winn-Dixie rewards?

Winn-Dixie rewards is a rewards program operated by Southeastern Grocers, Inc. and its affiliates and subsidiaries (collectively referred to as “we”, “us”, and/or “our”). We are a grocery store chain operating grocery stores under two different banners: Winn-Dixie and Harveys Supermarkets (each, a “Store”). Winn-Dixie rewards lets you earn rewards points (“Points”) when you make qualifying purchases at any of our Stores or through our online delivery program. Fully enrolled Winn-Dixie rewards members (“Members”) may use the Points they earn for savings at participating Stores. Points may also be redeemed on the site.  Points may not be redeemed for online purchases from third party online delivery companies (such as DoorDash, Instacart, Shipt, Uber, etc.).

These Terms and Conditions, and any additional ones we establish for certain offers (collectively the “Terms”), govern your participation as an individual in the Winn-Dixie rewards program (“Winn-Dixie rewards”). In connection with Winn-Dixie rewards, we operate the website,, and the Winn-Dixie app.

By enrolling in Winn-Dixie rewards; fully enrolling in a prior rewards program and then receiving and using your new Winn-Dixie rewards account; accessing or any of our other banner websites; accessing our services through our respective Store mobile applications; and/or by clicking “I agree to the Terms and Conditions,” you agree that you have read, understood, and agree to be bound by these Terms.

If you do not consent to these Terms, please do not access, browse, or use, participate in Winn-Dixie rewards, use the services offered through the Winn-Dixie mobile app, or provide information to us.

Eligibility and membership

There is no cost to join Winn-Dixie rewards. To be eligible to enroll in Winn-Dixie rewards, you must be an individual at least 13 years of age and have a residence in the United States or its territories. If you are between 13 and 18 years old, you must obtain permission from your parent or legal guardian to join Winn-Dixie rewards. We may change these eligibility requirements at any time and reserve the right to refuse membership to any applicant for any reason in our sole discretion. For the avoidance of doubt, businesses are not eligible to enroll in Winn-Dixie rewards.

A “Member” is a customer that has fully enrolled in Winn-Dixie rewards and is therefore entitled to use Points for savings. To fully enroll you must finish the registration process by visiting, the Winn-Dixie app, or by calling our customer service center at 1-844-745-0463. Registration requires you to provide certain personal information, such as your name, zip code, date of birth, email address, and phone number (“Registration Information”). To finish the registration process, you must also acknowledge receipt of these Terms and our Privacy Policy. You represent that all Registration Information and any other information you provide throughout your interactions with us is true and accurate. You agree to update your Registration Information, as necessary to maintain its truth and accuracy. You are responsible for all activities related to your rewards account.

By participating in the Winn-Dixie rewards program (earning and/or using Points), you agree that we may send you marketing communications, including by email, even if you have opted out of such communications from us in the past. However, you are free to opt out of receiving such communications at any time by opting out through your account settings at or by calling our customer service center at 1-844-745-0463.

Southeastern Grocers SMS terms & conditions

Text DEALS to 95614 to join Winn-Dixie rewards Promo Alerts. Reply HELP for help, STOP to cancel. Msg & Data rates may apply.

Compatible carriers include: AT&T, T-Mobile®, Verizon Wireless, Sprint, Boost, U.S. Cellular, Cellular One, MetroPCS, ACS/Alaska, Bluegrass Cellular, Cellular One of East Central Illinois, Centennial Wireless, Cox Communications, EKN/Appalachian Wireless, GCI, Illinois Valley Cellular, Immix/Keystone Wireless, Inland Cellular, Nex-Tech Wireless, Rural Cellular Corporation, Thumb Cellular, United Wireless, West Central (WCC), Cellcom, Cellsouth, Cricket, Cincinnati Bell, and Virgin Mobile.

T-Mobile® is not liable for delayed or undelivered messages.

To discontinue receiving SMS messages from Winn-Dixie rewards Promo Alerts, text STOP to 95614.

For additional help, text HELP to 95614 or or call 1-844-745-0463.

We respect your right to privacy. You can view our privacy policy at

Before registering and becoming a Member, you are still subject to these Terms and able to earn Points but are unable to use them for savings. After registering and earning a minimum of 100 points, you may use earned and available Points for savings. Points will expire regardless of membership status. See “When Do My Points expire?” below for more information.

Earning points

Customers who have joined Winn-Dixie rewards, regardless of membership status, may earn Points by making qualifying purchases; that is, by purchasing any items at our Stores or through online delivery services except: Propane, tobacco, store gift cards, postage stamps, lottery tickets, check cashing fees, any bank variable or reloadable cards (Ex: Visa, MasterCard, American Express), reloadable and prepaid debit cards such as NetSpend & Green Dot, money orders and fees, utility payments, home phone service, Western Union, event tickets, copy or fax machine service, charitable donations, delivery charges, fund-raising activities, sales tax and other taxes, alcohol, where prohibited by state law; the value of any merchant discounts or coupons; taxes; or any other items not mentioned here that are excluded from earning points by law (collectively, “Excluded Items”). You may earn additional Points through offers and promotions, which would be subject to additional terms and conditions.

To earn Points in our Stores, you must present and use one of your Winn-Dixie rewards identifiers (each an “Identifier”) prior to purchasing qualifying items. Identifiers include the following: (1) the Winn-Dixie rewards card we issue you; (2) a phone number associated with your account; or (3) the digital rewards card contained within the mobile application for any of our Stores (each an “App”).

We will not credit Points to your account until we receive information about a qualifying purchase. In most instances, we will receive purchase information and credit Points in real time or within 48 hours.

How can I use points?

For savings on groceries.

Points may also be redeemed for online orders placed on  Points cannot be used for online orders.  placed through third party online delivery websites (such as DoorDash, Instacart, Shipt, Uber, etc.).  To be eligible to use Points, a Member must have at least 100 Points in his or her Winn-Dixie rewards account. In our Stores or on, 100 Points is worth $1 off qualifying purchases. To use Points, use your applicable Identifier before paying.

What Happens to My Points if I Return Products?

If you return an item on which you earned a certain number of Points, we may deduct up to an equivalent amount of Points from your Winn-Dixie rewards account. If you used Points for savings on a purchase and then return the item purchased, the number of Points that you redeemed will not be credited to your Winn-Dixie rewards account. Whether or not an item that you have purchased may be returned is subject to our Store return policies.

When Do My Points Expire?

Points expire 6 + months after they are earned. After Points are earned, they will expire on the last day of the month that is 6 months after they are earned. For example, if Points are earned on February 12th, those Points will expire on August 31st (the last day of the month that is 6 months after the date earned).

If you or we terminate your account, or if the Winn-Dixie rewards program is terminated or otherwise modified, Points may be cancelled before they expire. You may not use expired or cancelled Points. Points will be redeemed in the order in which they were earned.


Points have no cash value. Points are not your property. Points are issued without separate payment or other consideration by you and exist at our sole discretion as part of a rewards program. Points cannot be purchased, redeemed for cash or for any other monetary value or currency, or used to pay any credit card or other credit device. Points cannot be redeemed for gift cards or for alcohol in GA. Points may not be assigned, transferred, or pledged to any third party, except as specifically stated herein. Points may not be transferred by operation of law, such as by inheritance, in bankruptcy, or in connection with a divorce.

Offer Terms and Exclusions

Winn-Dixie rewards is a rewards program. Offers have no cash value. Points offers cannot be combined with any other points offers. Points are based on net purchases of eligible items and do not include Excluded Items, discounts, coupons, other credits, sales tax, and other fees. Members must be fully registered to redeem points. Points expire at the end of the 6th month from which they were earned. Offers are valid for in-store purchases and online orders placed through  online orders. While a Member can earn base points on purchases for items purchased through a third party delivery company, special Offers (such as the Featured offers, Percent Back Offers, Bonus Offers, and other Offers) are not valid for orders placed with third party delivery companies (such as DoorDash, Instacart, Shipt, and Uber, etc.). Offers are non-transferable and reproduction is prohibited. Offers are subject to change without notice. All rights reserved. All trademarks are property of their respective owners. A Winn-Dixie rewards card or Winn-Dixie rewards registered phone number must be presented at time of purchase. Purchases must be made in a single transaction on eligible items. Offers may not be combined. You cannot earn Winn-Dixie rewards points or use a percent back offer for: Propane, tobacco, store gift cards, postage stamps, lottery tickets, check cashing fees; any bank variable or reloadable cards (Ex: Visa, MasterCard, American Express); reloadable and prepaid debit cards such as NetSpend & Green Dot; money orders and fees; utility payments, home phone service, Western Union, event tickets, copy or fax machine service, charitable donations, delivery charges, fund-raising activities, sales tax and other taxes; alcohol, where prohibited by state law; the value of any merchant discounts or coupons; taxes; or any other items not mentioned here that are excluded from earning points by law (collectively, “Excluded Offer Items”).

You cannot redeem points or use a percent back offer on gift cards. You must be 21 or older to redeem alcohol offers. Alcohol offers are not valid in AL, LA, or MS. You cannot use Winn-Dixie rewards points for alcohol in GA. Each offer expires at 11:59 PM on a given date. Points are typically credited to your Winn-Dixie rewards account in real time or within 48 hours. Offer void where prohibited by law.

Base Points -  Eligible purchases can earn one (1) Winn-Dixie rewards point per $2 spent. This equates to .5% back on eligible purchases.

Percent Back Offer/Bonus Offers - Eligible purchases can earn a certain percentage back in Winn-Dixie rewards points (total points awarded under percent back offer includes the Base Points and the percent back/Bonus points) on eligible purchases. (Thus, if you had a 5% back in points offer and you spent $100 on eligible purchases, then you would earn $5.00 in Winn-Dixie rewards points, including all Base Points and the percent back/Bonus points.) Percent back offers cannot be used on a featured offer. Featured offers may specify a certain number of bonus points to be received (no percent back offers will be awarded in connection with a featured offer). Eligible featured offer purchases will also receive Base Points.

How we use and share your data

Your Registration Information.

By becoming a Member of the Winn-Dixie rewards program, you choose to provide us with your Registration Information, and you agree to update it from time to time so that it remains accurate.

Your Account Activity.

When you participate in Winn-Dixie rewards and/or present an Identifier, you authorize us to collect information about your “Account Activity”, which may include the items or services that you purchased, any offers that you redeemed, or any other information related to your transaction, including whether you purchased over-the-counter health products or picked up a prescription from a pharmacy. However, we will not collect information about the type of prescription that you picked up from a pharmacy.

Authorization to Use and Share Your Information.

By presenting one of your Winn-Dixie rewards Identifier in our Stores, you also authorize us to use and share your Registration Information and Account Activity in accordance with our Privacy Policy, located at as amended from time to time, in our sole discretion. These authorizations include, but are not limited to:

  • Using your Account Activity, including sharing it with companies we enter into contracts with or have relationships with, to evaluate, develop, offer, and promote products and services to you.

  • Combining your Account Activity information with that of other Members in order to create aggregated reports that we may share with our affiliates or other non-affiliated third parties.

You can obtain copies of the Privacy Policy by going to or by calling 1-844-745-0463.

How can I manage my account?

You can create an account at and view the Points that you have earned and used. If you believe there is an error in your account balance, you may contact our customer service center by calling 1-844-745-0463. We will review your claim and determine whether or not to adjust your balance, at our sole discretion. If you believe your account has been the subject of any suspicious activity, please contact our customer service center immediately.

Account cancellation and termination

Cancellation by You.

You may cancel your Winn-Dixie rewards account at any time by calling our customer care center at 1-844-745-0463. If you cancel your account, any Points in your Winn-Dixie rewards account will immediately be voided and may not be used after you cancel your account.

Termination by Us.

We reserve the right to terminate your Winn-Dixie rewards account at any time, or to modify or restrict your ability to use Points, immediately and without notice. We may do so for any reason, or no reason at all, including, but not limited to: if you violate these Terms, if you violate our Privacy Policy, if you do not earn or use Points for two (2) or more years, if we determine that you are using your Winn-Dixie rewards account for resale purposes, or if you act in a manner that is inconsistent with applicable laws or regulations. If we terminate your account, any Points in your Winn-Dixie rewards account will immediately be voided and may not be used.

We may terminate, suspend, or modify the entire Winn-Dixie rewards program at any time in our sole discretion.

Certain provisions of these Terms will by their nature survive cancellation or termination of your Winn-Dixie rewards account, the Winn-Dixie rewards site, or Winn-Dixie rewards, including without limitation, “Disclaimers”, “Limitation of Liability”, “Governing Law and Enforceability”, and “Arbitration”.

Our rights to monitor your account

You hereby grant Southeastern Grocers, Inc. and its affiliates, subsidiaries, and parent companies the right to monitor your Winn-Dixie rewards account activity. We have the right to take any necessary legal action based on fraud, abuse, or suspicious activity in connection with your account or any of your activities relating to our Stores, and you agree to cooperate with any such action or investigation. If you are engaged in such activity, you may be liable for monetary losses, including litigation and/or arbitration costs and damages. This section shall survive the termination of Winn-Dixie rewards or your Winn-Dixie rewards account.

How can we modify these terms?

We may modify these Terms in any manner, at any time, in our sole discretion. Such changes may affect Points already received, including the opportunity to use such Points or their redemption value. We will provide notice of modification by posting the revised Terms at and updating the last modified date. Be sure to check from time to time to ensure that you are aware of any changes to these Terms. Modifications to these Terms are effective immediately when posted. Except as set forth herein, modifications apply only to transactions and disputes that arise after the effective date. Your continued use of Winn-Dixie rewards after changes have been made to these Terms constitutes your agreement to be bound by the modified Terms. If you do not agree to be bound by the modified Terms, your only recourse is to cancel your Membership.


We and our affiliates, subsidiaries, and parent companies make no guarantees, warranties or representations of any kind concerning Winn-Dixie rewards or Points. All Points are void where prohibited by applicable laws or regulations, and these Terms are subject to immediate change if necessary to comply with such laws or regulations. You release and hold harmless us, and our affiliates, subsidiaries, and parent companies and our successors and assigns from all liability regarding your earning of and use of Points and/or your participation in Winn-Dixie rewards. The Winn-Dixie rewards program is only available in English; however, a Spanish version of these Terms is available at

We make no representations or warranties, either express or implied, including, but not limited to: any implied warranty of quality, condition, merchantability, fitness for intended use or a particular purpose, or any representations or warranties arising by statute or otherwise in law, or from a course of dealing or usage of trade regarding Winn-Dixie rewards or the services, materials, or goods advertised, promoted, sold, or otherwise made available at our Stores.

You acknowledge and agree that you have no ownership rights in Points or your Winn-Dixie rewards account.

Winn-Dixie rewards cannot be used where prohibited by law. Winn-Dixie rewards cannot be used outside the United States and its territories. If any term of these Terms is found by a court to be illegal or not enforceable, except as otherwise provided in the Limitations on Arbitration subsection(s) below, all other terms will still be valid and enforceable.

Limitation of liability

Under no circumstances shall we, or any of our affiliates, subsidiaries, or parent companies or successors or assigns, be liable to you for any indirect, incidental, consequential, special, exemplary, or punitive damages, whether any claim is based on warranty, contract, tort (including, without limitation, negligence) or otherwise (even if any of them have been advised of the possibility of such damages). This limitation of liability shall apply however damages arise, including, without limitation, whether such damages are incurred by third parties, and/or whether such damages arise from transactions between you and us, your use or misuse of Winn-Dixie rewards, your inability to use Winn-Dixie rewards, or the interruption, suspension, or discontinuation of Winn-Dixie rewards.

Governing law and enforceability

Florida law and federal law govern these Terms and any aspect of your relationship with us. These laws govern without regard to any conflicts of laws principles that would otherwise apply the substantive law of another jurisdiction. If any provision of these Terms is deemed to be invalid or unenforceable, such provision shall not affect the validity and enforceability of the remaining Terms.


Except as expressly set forth herein, you may not sell, assign, or transfer any Points you receive, any other aspect of your Winn-Dixie rewards account, or any of your rights or obligations under these Terms, whether by operation of law or otherwise. We may sell, transfer, or assign the Winn-Dixie rewards program, these Terms, or your Winn-Dixie rewards account, in whole or in part, at any time, without notice to you. If we make such an assignment, the sole responsibility for the matters assigned, including any obligations to you, will lie with the party to which we make the assignment, and we will be released from any responsibilities or obligations.


Most customer concerns can be resolved by calling our customer service center at 1-844-745-0463. In the event that the customer service center is unable to resolve a complaint to your satisfaction, this section explains our and your agreement to resolve our claims through mediation and/or arbitration.

For this Arbitration section: (a) “you” includes you, any person acting on your behalf including, if you are a minor, your parents and legal guardians; (b) “we” and “us” includes Southeastern Grocers, Inc. and any corporate parents, subsidiaries, affiliates, or related persons or entities, and, if there is an assignment or successor, the assignee or successor and its corporate parents, subsidiaries, affiliates or related persons or entities; and (c) “claim” means any current or future claim, dispute, or controversy relating to Winn-Dixie rewards, including these Terms, except for the validity, enforceability, or scope of this arbitration provision. Claim includes, but is not limited to: (1) initial claims, counterclaims, crossclaims, and third-party claims; (2) claims based upon contract, tort, fraud, statute, regulation, common law, and equity; and (3) claims by or against any third party using or providing any product, service, or benefit in connection with any Winn-Dixie rewards account, or other Southeastern Grocers account. You may not sell, assign or transfer a claim.

If a claim arises that cannot be settled through negotiation, you and we agree first to try in good faith to settle the dispute by mediation administered by the American Arbitration Association under its Commercial Mediation Procedures before resorting to arbitration as provided hereunder. EXCEPT FOR DISPUTES THAT QUALIFY FOR SMALL CLAIMS COURT UNDER FLORIDA LAW, ANY CLAIMS AS DEFINED ABOVE WILL BE RESOLVED AND SETTLED THROUGH FINAL AND BINDING ARBITRATION BEFORE A NEUTRAL ARBITRATOR INSTEAD OF IN A COURT BY A JUDGE OR JURY, AND YOU AGREE THAT WE AND YOU ARE EACH WAIVING THE RIGHT TO TRIAL BY A JURY AND WAIVING THE RIGHT TO LITIGATE ANY CLAIM IN COURT. YOU AGREE THAT ANY ARBITRATION UNDER THESE TERMS WILL TAKE PLACE ON AN INDIVIDUAL BASIS; CLASS ARBITRATIONS AND CLASS ACTIONS WILL NOT BE PERMITTED. BY AGREEING TO THESE TERMS, YOU AGREE TO GIVE UP YOUR RIGHT TO PARTICIPATE IN A CLASS ACTION. You agree that any arbitration will be administered by the American Arbitration Association under its consumer arbitration rules as applicable, and judgment on the award rendered by the arbitrator(s) may be entered in a Florida court having jurisdiction thereof.

Arbitration procedures are generally simpler than the rules that apply in court, and discovery is more limited. The arbitrator’s decisions are as enforceable as any court order and are subject to very limited review by a court. Except as set forth below, the arbitrator’s decision will be final and binding. Other rights you or we would have in court may also not be available in arbitration. The arbitrator’s authority is limited to claims between you and us alone. Claims may not be joined or consolidated unless you and we agree in writing. An arbitration award and any judgment confirming it will apply only to the specific case and cannot be used in any other case except to enforce the award.

Arbitration Procedures.

This Arbitration provision is governed by the Federal Arbitration Act, 9 U.S.C. §§ 1-16 (“FAA”). The arbitrator will apply applicable substantive law, statutes of limitations, and privileges. The arbitrator will not apply any federal or state rules of civil procedure or evidence in matters relating to evidence or discovery. Subject to the Limitation of Liability Section of these Terms, the arbitrator may otherwise award any relief available in court. The arbitration will be confidential, but you may notify any government authority of your claim.

Arbitration Fees and Costs.

You will be responsible for paying your share of any arbitration fees and costs (including filing, administrative, hearing, or other fees).


This Arbitration section will survive termination of the Winn-Dixie rewards program or your Winn-Dixie rewards account, any bankruptcy, and any sale or assignment of Winn-Dixie rewards, or your Winn-Dixie rewards account. (In the case of a sale, the terms of this Arbitration provision will apply to the buyer.)

Percent Back Offer terms and conditions

Click Here to see the full Percent back offer Terms and Conditions.

Click Here to see Percent back offer exclusions.