Winn-Dixie is celebrating its centennial with nostalgic pricing, special celebrations and a renewed commitment to fighting hunger. On Friday, Sept. 5, Winn-Dixie is rolling out the red carpet for its loyal customers with a free community birthday bash at six select Winn-Dixie stores across the Southeast.
JACKSONVILLE, Fla. (September 2, 2025) – Winn-Dixie is celebrating its centennial with nostalgic pricing, special celebrations and a renewed commitment to fighting hunger. For 100 years, the grocer has been more than just a store – it’s been a cornerstone of Southeast communities, serving generations through historic events, natural disasters and everyday moments. This milestone honors the people and places that made it possible.
From Sept. 3–30, Winn-Dixie is reflecting on the decades with special throwback pricing on several items each week to offer customers exclusive savings of up to $100* on grocery favorites, including iconic Chek Cola, private-label staples and popular national brands. The throwback pricing will be available through digital coupons in the award-winning Winn-Dixie Rewards app and online.
On Friday, Sept. 5, from 4–6 p.m., Winn-Dixie is rolling out the red carpet for its loyal customerswith a free community birthday bash at six select Winn-Dixie stores across the Southeast. Each celebration will feature live music, birthday cake, giveaways, sampling and family fun. The first 100 customers to arrive at each location at 4 p.m. will receive a mystery Winn-Dixie gift card valued between $19.25 and $100 – with $19.25 serving as a nostalgic nod to Winn-Dixie’s founding year. Additionally, in its hometown of Jacksonville, racing fans can also take photos with a replica of Mark Martin’s legendary #60 Winn-Dixie car. The free celebrations will take place at the following store locations:
True to its century-long legacy of community service, Winn-Dixie is also marking its anniversary with a $200,000 donation to fight hunger. The contribution includes $100,000 to Feeding America® to support hunger relief programs and $100,000 in product donations to help nourish local communities across the Southeast. The donation reinforces Winn-Dixie's long-standing dedication to the communities it serves, upholding a tradition of giving back that has defined the grocer since its founding in 1925. Through partnerships with local food banks, disaster relief efforts and community giving programs, Winn-Dixie has shown that being a good neighbor is about more than just providing quality groceries; it also means investing in the well-being of communities that have supported the grocer for 100 years.
As Winn-Dixie enters its second century, it remains focused on its founding principles of quality, value and community connection, while embracing innovation to serve evolving customer needs. From traditional in-store shopping to modern online delivery options, the grocer continues to offer fresh new options to best serve families across the Southeast. For more information, visit www.winndixie.com